Bet that got your attention………
Successful Innovation is almost always the end result of many experiments, resources expended that deliver no result, lots of huffing, puffing, moments of excitement, and from time to time great let-downs.
Just like sex.
And just like getting pregnant uses millions of sperm, with only one getting the prize, so does innovation require the expenditure of lots of resources to just get one “home”, and that one makes all the rest seem irrelevant.
