This is the 1,500th post on the StrategyAudit site, and the journey has been a surprising one.
I am not a writer, I stumbled into blogging as a way to market my services as a consultant.
However, it has become way more than that.
Writing a blog, particularly when the commitment is 3 posts a week, is about self-discovery.
When I started I never realised how much I did not know, but was curious to find out.
Writing has humbled me, as I struggle to form views on topics, and then articulate them in ways that convey the meaning as I intend.
That sentence is full of traps, all of which I run into regularly.
It is also why some themes keep on cropping up, I see or hear something that adds to the understanding I have, it puts a different spin on something that leads to a different outcome in differing contexts, asks a question in a different way.
Writing also removes the requirement that people be mind-readers.
No longer do they have to interpret body language and gestures, or read between the lines of a mangled verbal explanation, and generally guess what it is I am getting at.
Writing forces improved communication, and clarity of thought and conclusion. It forces the distinction between correlation and causality, and demands a sufficiently deep analysis of problems to expose the root causes rather than just seeing the symptoms.
Writing also exposes mercilessly any failings of logic and common sense.
A gratifying number of people have read, commented and shared my various musings over the 1,500 posts, but the one who has benefited most is me.
So, thank you for being a part of the process, and spending your valuable time engaging with me on the journey of discovery.
A particular thanks to those who have been my clients, as most of the writing has come from you in one way or another, combined with the collected wisdom now at our fingertips, should we take the time and make the effort to sort it all out from the self-interested crap and cat photos that infest the web.
Finally, at the core of why I do this is the basic observation that if I give you a widget, I do not have it any more, but if I give you an idea, we both have it.
We have a way to go yet.
