Bing takes a sniff of (AI enhanced) Columbian marching powder.

Bing takes a sniff of (AI enhanced) Columbian marching powder.

  Bing and its sibling 'Edge' have been coming third in a one-horse race for a long time now. Suddenly the emergence of the AI equivalent of a plutonium battery powered race whip in the form of ChatGPT has delivered a proper kick up the arse. The world has...

The misleading myth of work/life balance.

The misleading myth of work/life balance.

  The term work/life balance seems to have been taken into our commonly used language. It pops up everywhere there is a discussion about stress, personal development, post covid back to work, and many others. To me it is a deeply flawed metaphor. The term...

The current parlous state of the Australian food industry.

The current parlous state of the Australian food industry.

  We all need to eat, but we seem to take for granted the access to processed and fresh food and groceries. To consider the 'food industry' as one entity ignores the entirely different strategic drivers of the three main components: Raw material production or...

Are we blinded by fear of the past?

Are we blinded by fear of the past?

  Every individual and group on the planet has in their heads a set of parameters built by the personal experiences they have had, and those that are passed on by the parents, grandparents, all antecedents, and their social circles. The formulation of strategy...

Same challenge, two strategically opposite responses.

Same challenge, two strategically opposite responses.

  Woolworths last week announced they would close 250 of their current 300 in store butcher shops. Clearly, centralisation and opacity of the supply chain that serves customers via Woolworths is geared to the lowest common denominator, price. At the other end of...

How to piss away billions: Be a ‘hacker’ and ignore learning.

How to piss away billions: Be a ‘hacker’ and ignore learning.

    Mark Zuckerburg has a lot to answer for, disrupting as he has the lives of my children. However, he is also very smart and rich, so being annoying must have something going for it. When pitching the $5 billion Facebook float in 2012, Zuckerburg wrote to...

Australia Day, 2023. A day of reckoning?

Australia Day, 2023. A day of reckoning?

  January 26 again, how quickly it comes around. It seems only yesterday I was scratching my brain to put together the 2022 missive without being too rude, utterly distracted by the stink coming from the then government and its tin ear.  My distrust of the body...

How will AI impact most on marketing?

How will AI impact most on marketing?

  Considering my definition of marketing as being: 'The identification, development, leveraging and defence of competitive advantage' it makes sense to consider the impact of AI, as it is happening all around us. Largely unnoticed until the explosive birth of...

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